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What is URLTag?

URLTag is a URL shortener that lets you assign arbitrary tags (labels) to the shortened URLs and provides analytics that can be drilled based on the tags you have created.

Using tags you can conduct ad-hoc experiments to evaluate and compare different marketing tactics. For example:

  • Which wording is your audience more receptive to?
  • Which channel brings more cumulative traffic?
  • What time of day is best for publishing your content in a specific channel?
  • etc.